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Lead Generation Strategies

I’m going to outline four simple lead generation strategies that you can use to generate leads for your business from your website. These lead generation strategies are sometimes called “funnels” or “sales funnels”.

Here are the four strategies we’ll cover in this article:

1. Contact Form
2. Call Booking
3. Call Application
4. Email Opt-in

But first I have a golden rule in web design:

One Primary “Call to Action” per Page.

[Read the rest of this article over at Speakersbase]